Operating & Scaling Across Southeast Asia with
Fiuu’s Comprehensive Payment Solutions
Dear Valued Merchants and Partners,
Expanding across Southeast Asia introduces complexity beyond initial market entry, as businesses must manage varying payment behaviors, operational workflows, and system requirements across multiple locations. As operations grow, the challenge shifts from enabling payments in individual markets to maintaining consistency across all of them, where differences in execution, reporting, and customer experience can create fragmentation. Fiuu enables businesses to unify these moving parts through a single integration, supporting payment operations across channels and markets, allowing them to coordinate transactions more effectively while maintaining consistency as they expand regionally.
Explore the Online and Offline Channels tables at the end of this newsletter to see how these capabilities support diverse payment needs across Southeast Asia. For more detailed information, contact your account manager or visit fiuu.com for more information.
COMPANY NEWS
Fiuu Now Offers Tap To Pay On Iphone For Merchants In Malaysia To Accept Contactless Payments
Fiuu is making contactless payment acceptance more accessible for merchants in Malaysia with the launch of Apple’s Tap to Pay on iPhone through the Fiuu Virtual Terminal (VT) app, enabling businesses to accept in-person payments quickly, securely, and without additional hardware. Through the Fiuu VT iOS app, merchants can start accepting contactless payments within minutes on an iPhone 11 or later running the latest version of iOS, reinforcing Fiuu’s role as a practical and innovative payment partner for businesses seeking a simpler way to serve customers and grow.
“The future of commerce is not about choosing between online and offline payments, it is about enabling both seamlessly. With Fiuu VT iOS app and Tap to Pay on iPhone, we are giving merchants a true omnichannel payment experience that enables their customers to pay through their preferred channels, including Apple Pay. Businesses such as Allbirds Malaysia, Hedgren, Herschel Supply Co., Hydro Flask, and Kipling are leveraging these capabilities to streamline operations and deliver better customer experiences across every touchpoint,” said Eng Sheng Guan, CEO of Fiuu.
Throwback: Fiuu At FHA 2026 & Franchise Asia Philippines 2026
Our time at Food & Hospitality Asia (FHA) 2026 in Singapore and Franchise Asia Philippines 2026 in Manila gave us a closer look at how businesses across Southeast Asia are approaching expansion today. We connected with F&B operators, franchise brands, retailers, and hospitality groups focused on managing payments across multiple outlets, channels, and markets. The conversations reflected a clear shift toward simplifying operations and maintaining consistent payment experiences across locations. It was great meeting everyone who stopped by our booths, and we appreciate the opportunity to exchange ideas with businesses building the next phase of growth across the region.
Meet Us Next At ICBS 2026 & Philippine SME Business Expo
We are excited to share that Fiuu will be at the International Café & Beverage Show 2026 (ICBS) at KLCC from 7 to 9 May 2026, and at the Philippine SME Business Expo at SMX Convention Center Manila from 22 to 23 May 2026. We warmly invite you to visit us at our booth to discover how our payment solutions can help streamline operations, improve customer payment experience, and support business growth locally and across Southeast Asia. Come speak with our team and explore how we can grow and scale with you.
LATEST COMPANY PRODUCTS
Extend In-Person Payment Acceptance With Tap To Pay On Iphone Through Fiuu VT App
[MALAYSIA & SINGAPORE] Businesses expanding across outlets, pop-ups, and mobile environments often need more flexible ways to accept payments beyond fixed counters. Fiuu Virtual Terminal (VT) app with Tap to Pay on iPhone enables teams to accept contactless payments directly on their iPhone, complementing existing payment setups. This allows businesses to support queue-busting, on-the-floor sales, and mobile service scenarios while maintaining a consistent payment experience across all touchpoints.
Email us at [email protected] to modernize your in-person payment acceptance and capture every sale your team meets.
Expand Cross-Border Acceptance With WeChat Pay
[SOUTHEAST ASIA] Fiuu now supports WeChat Pay channel in Malaysia, Singapore, and the Philippines, enabling businesses to accept payments from mainland Chinese users across these markets. This channel is available for both online and offline payment acceptance, allowing businesses to better serve Chinese travelers and cross-border customers by offering a familiar and trusted payment method, helping improve conversion and customer experience in key Southeast Asian destinations.
Email us at [email protected] to reach more customers with cross-border payments.
Strengthen Customer Traffic & Repeat Visits With Fiuu’s Value-Added Services
[MALAYSIA] Maintain steady footfall and repeat visits become increasingly important to sustain business growth. Creating more reasons for customers to return is no longer optional, especially across multiple locations and competitive environments. With Fiuu, businesses can offer their customers telco and e-wallet reloads, utility and bill payments, international airtime, game credits, and productivity tools. This allows businesses to drive repeat visits, maintain consistent customer traffic, and expand revenue opportunities.
Email us at [email protected] to drive stronger customer traffic and repeat visits across your business.
INDUSTRY NEWS
8.44 Billion Transactions Processed in 2025 as Digital Payments Become Malaysians’ Preferred Way to Pay
PayNet reported that Malaysia processed 8.44 billion in digital payment transactions in 2025, reflecting continued growth in cashless adoption nationwide. The volume highlights increasing consumer reliance on digital payments across retail, services, and online channels. This signals a sustained shift toward digital-first behavior, requiring businesses to support a wider mix of payment methods to remain competitive.
Malaysia Among Five Asian Countries Where WeChat Pay Now Accepts Domestic QR Systems
Malaysia is among the five Asian markets where WeChat Pay now supports domestic QR payments, allowing Chinese users to transact with familiar wallets while interacting with local payment infrastructure. The initiative enhances cross-border payment interoperability and improves payment accessibility for inbound travelers and cross-border consumers. This reflects growing alignment between regional QR systems, enabling businesses to serve international customers more seamlessly within the local payment ecosystem.
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